How to do link building

To increase your site's notoriety, you should dedicate a good slice of your time among your SEO activities to link building initiatives. Link building is a set of actions aimed at stimulating third parties to give a web link to your site, in a targeted way and efficiently. The goal is to increase the number of incoming visitors therefore, your customer base. But it must be performed with constancy and rigour. How can you do it? Follow our guide:

• Do not underestimate the community Keep tabs on blogs, forums, or social platform pages where your products or services are named. The decision-making process is in the hands of the consumer and the consumer is increasingly social. Tighten relations with administrators, intervene significantly in discussions; create a channel, a blog, a forum for your brand's promotion, but above all, establish a relationship of trust with potential customers, in order to monitor tastes, opinions, complaints.
• Create partnerships What matters and is useful is to create meaningful relationships with other brands and companies related to you, in order to start temporary promotions, which increase visibility and notoriety. Please note: in order for a partnership to be effective, it is necessary that the brand to which you are connected does not affect your reputation, and that the messages you convey are relevant to your product/service.
• Strengthen and monitor your relationships Link building increases indexing with search engines. Identify which partner sites have high rankings and promote a reciprocal exchange of links, through inherent anchor texts.
• Be viral Search engines can distinguish and identify disorderly link building. Unstructured dissemination of web links to your pages, not only is ineffective, but exposes you to the risk of being catalogued as spam. Being viral means conveying a unique and attractive story; incredible or so particularly funny it spreads on its own. Moving swiftly from person to person, it is able to create a huge and sudden flow of visits to your site.