Latest news from ContentMarketingSuite

14 April 2014

Writing for the web: simple and captivating language

Writing for the web is by no means simple, it requires awareness and the ability to manage a different audience from readers of a magazine or a book. Different in terms of time and attention span: when you land on a website, it is generally done in a targeted manner, ...

7 April 2014

Not Ranking in Google: depends on the content?

If you cannot position yourself as you want in the Google rankings, it can be a problem of content, variations of algorithms or common errors. Many factors can influence your ranking in Google search, from keywords to backlinks. You do not immediately get a good ranking, but you have to ...

4 April 2014

Link: how to recognise expired domains

Domain purchasing albeit an old method, it is still a valid technique to obtain value in the links. The utility is essentially found in link building, but it is always appropriate to behave correctly. When a domain already has an owner but it is not used frequently, Google receives a ...

3 April 2014

Bing: and its evolution

Bing, Microsoft's anti-google engine, born from the ashes of Live Search is in continuous evolution. The ambition, by the world-leading company in the IT sector, to exceed the search engine par excellence, Google, is constantly developing. The site is now displaying a rather important change. When you ...

2 April 2014

Content optimisation: 4 recent novelties

Search engine optimisation (SEO) is not as simple and straightforward as some would have us believe for their own interest, especially after the exponential growth of e-commerce in recent years. The opportunities from online earnings have led to the increase of websites being followed by a reaction of search ...

31 March 2014

Guest posts: an obsolete strategy

The web is changing and, with it, so are the SEO techniques adopted by bloggers and industry professionals. If, until recently, the link and post-guest strategy could seem useful and plausible, nowadays it seems that they are no longer so: Google becomes more selective and intelligent and tries to ...

27 March 2014

Marketing articles, the basic rules

Article marketing is the best way to approach the vast world of promotional web. Responsible resources have the task of writing an article that deal with a topic as much as possible inherent to the link the text is inserted in. The link, of an advertising nature, is the reference ...

26 March 2014

Duplication of content on the web

When we refer to Duplicate Content (duplicate content) we mean a whole text or part of it, which can be read identically, or almost completely, within the same site or other. The practice of duplication of web content, can be done in good faith, or intentionally. Examples of Duplicate Content ...

24 March 2014

How SEO has changed over the years

Every year we hear that Search Engine Optimisation is dead, or has been revolutionised. The truth is that as long as search engines exist and bring traffic to sites, the SEO will continue to exist. The only real change is the fact that search engines have been improved in recognising ...

21 March 2014

SEO: three techniques to increase a site's visibility

SEO techniques are used in web marketing to increase the visibility of a product or service. To best accomplish the task and produce positive effects for the business, SEO techniques periodically require a "change of strategy". Overcoming the basic methods, to open up to new rules, is a good opportunity ...

21 March 2014

7 things to know about the Google Disavow Tool

GOOGLE'S DISAVOW (Links) TOOL (Google disclaimer -links- application) is a feature Google introduced to disable unwanted links . The tool, required by many users, was introduced by Google's Webmasters at the end of 2012. By pressing the "reject link" button in Google's tools, we can block unwanted links ...

19 March 2014

How to conquer visitors and increase clicks

The Internet is an ever-expanding world that offers countless possibilities: economic, business, advertising. In this regard, there are frequent requests from bloggers and site owners on the web about how to maintain, or increase, the number of visitors to your online platform. Below you will find are a number ...

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